The shampoo is paraben free, thus it is extremely mild and gentle on the coloured hair, Matrix Biolage Color Care Shampoo provides protection against the harmful UV rays of the sun ensuring your hair remains radiant and manageable at all the times of the day, Ensures that your hair remain coloured up till nine weeks, thus you enjoy a better longevity and shelf life of your coloured hair, The shampoo protects against hair fall, ensuring a healthy fuller mane which is smooth and shiny, Mild enough for daily use, suitable to all hair types